Hear This Dove: Armpits Are Armpits

Image courtesy of stockimages / FreeDigitalPhotos.net

Image courtesy of stockimages / FreeDigitalPhotos.net

I’m talking about the Dove personal care people, not the chocolate people. As far as I’m concerned, the chocolate people are still tops with me!

But Dove the personal care people are like that one friend you have–we all have one. She’s not a particularly close friend. You don’t see her all that often. But when you do, you come away with the feeling that you’ve been bitch slapped more than once, formulating retorts 24 hours too late, and reeling from the never-ending stream of insults disguised as back-handed compliments.

Dove is trying to sell us shampoo, conditioner, body wash, and now deodorant to make our armpits look lovely. Did you know your arm pits are ugly? You probably didn’t until Dove told you they were ugly. And you need their product to make your armpits more attractive.

Thank God, Dove is here to save us from our ugly armpits!

I’m getting tired of these personal care products, diet products, whatever products, coming at us as a friend. A nice, caring, well-meaning friend…who wants to sell something. It’s like that mean girl from high school who now sells Amway and has your number on speed dial.

Trust me when I say Dove is not your friend (again, the chocolate company very well may be your friend…) and they are making things up to sell you a product. You do not have ugly armpits. Armpits are armpits. They are neither attractive nor unattractive…they just are. You don’t need a special deodorant with special ingredients to pretty them up. You can raise your arms no matter how they look. Whether you shave or not, you can raise your arms and reveal your armpits.

Do yourself a favor, buy a deodorant from a company that doesn’t make you feel bad about yourself. Skip anything from Dove. (Except the chocolate people…it’s Valentine’s Day soon…they have the hearts…perfect size…) Send them the message that we’re not buying into their marketing bullshit anymore. We’re tired of being made to feel bad so we’ll buy something to make us feel good. Our armpits are just fine, thank you very much!


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